Online Business Entrepreneurship
$295 | IN-PERSON | 36 Hours (equivalent to 3 credits)
Saturday 9:00 AM – 6:00 PM Eastern Time
Sunday 9:00 AM – 6:00 PM Eastern Time
Offered in collaboration with Hudson County Community College
Instructor: Chastity Farrell
November 23-24, 2024
February 22-23, 2025
May 31 – June 1, 2025
COURSE DESCRIPTION
Whether you want to start a part-time online business for some extra spending money or create the next big enterprise, thanks to the many opportunities the Internet provides, it is entirely possible to create, launch, and build a profitable business from the convenience of your home, for anywhere in the world, with little to not upfront investment. You just need to know what to do and how to do it!
This course will give you a solid foundation for building and growing a successful digital business. You will be given a step-by-step method that is easy to follow – from building a strategy to branding your business. Through a series of readings, videos, and assignments, you will learn to create a product, how to engage prospective customers, and implement a process that will drive people to your business.
You will have the opportunity to use your own business idea, and thorough hands-on work, you will gain the knowledge and tools necessary to turn that idea into an actual online business. Now is the perfect time to launch an online business and explore the possibilities and benefits of entrepreneurship!
You will learn:
– Identity opportunities for an online business
– Create products and services that you can sell as part of your online business
– Find resources to support your business
– Build a business brand that is ready to be launched online
– Create a business strategy that includes a business plan, budget, and marketing plan
– Generate leads to keep your business growing
– Implement an online support center for your business
– Use the best website platforms for your business
– Write engaging content and manage emails
– Discover free and affordable online services that allow you to build your website with easy-to-use tools
– Explore ways to build and launch your website without having to know anything about website design or coding and learn what it means to “host” your website
– An overview and basic understanding on how to launch your website through popular platforms, such as Shopify.com
ASSIGNMENTS & COMPLETION CERTIFICATE
In addition to the in-person meetings that will take place on Saturday and Sunday, this class will include pre-assignments and post-assignments as part of the 36-hour class.
You will be invited to join Google Classroom 2 weeks before class starts, which is the platform we use for our class. Check your spam folder, as invitations to join Google Classroom sometimes end up there. Please make sure you register for the course with a valid email address, since this is where you will receive the invitation and later, your certificate. Your email has to be Google compatible, so it’s best to use gmail, outlook, hotmail or yahoo. If you do not receive a notification to join Google Classroom, it is YOUR RESPONSIBILITY to contact us.
The pre-assignments will be posted on Google Classroom 2 weeks before class starts. Make sure you join Google Classroom early and complete the assignments BEFORE coming to class. It will take you approximately 9 hours to complete.
The post-assignments will be posted on Google Classroom on the weekend of class, and also consist of 9 hours. You will have 3 weeks to complete the post-assignments. You must complete them in order to receive your course completion certificate. The course completion certificate will be emailed to you, on the following Thursday, after the official class end date.
Early certificates. The earliest that you can receive your certificate is ONE WEEK after the in-person class. You MUST successfully complete all pre- and post- assignments in order to receive your course completion certificate and you must allow at least 3-4 days for your instructor to grade all your work and Classroom Au Pair to issue the certificate. It is NOT possible to complete all work and receive the certificate in ONE day! Email your instructor once you have completed all your work.
ATTENDANCE
Attendance is mandatory Saturday and Sunday. If you are late or leave early, you will not receive a course completion certificate. Please note, that this is a weekend intensive class and the days are long. We expect you to come to class well rested and ready to participate.
Saturday 9:00 AM – 6:00 PM
Sunday 9:00 AM – 6:00 PM
PRICE DOES NOT INCLUDE
– Airfare or other transportation to/from Jersey City or NYC
– Accommodations (You can find a room in Jersey City for around $50-60/night on Airbnb or booking.com)
– Meals (You can either bring your own food to class or purchase at one of the many cafes/pizzerias/delis located close to the school. )
ADDRESS
Hudson County Community College – Continuing Education
161 Newkirk Street
Jersey City, NJ 07306
Room number will be provided on Google Classroom before class start.
If you are driving to class, there is some street parking available free of charge on certain streets (get there earlier so you can drive around and search) or there is a garage right across from the school – State Square Parking at 132 Sip Avenue, Jersey City, NJ 07306. If you are taking the PATH train, get off at Journal Square.